Save the date!

July 11–12, 2012

The premier conference for independent school communicators*

Dive in to explore new solutions to the sea-changes in school communications. Learn from experts in the field at Aim High 2012. Scheduled sessions include:

New Trends and Best Practice in Student Recruitment Communications
Carol Cheney
President & Creative Director, Cheney & Company

Online Trends in Marketing and Admissions: Strategies for Success
Lorrie Jackson
Communications Manager, finalsite

Every School's Worst Nightmare: Crisis Communications 101—Are You Prepared?
Jane Hulbert
NAIS crisis communication consultant; Founder, The Jane Group

Do it Yourself: Market Research for Small Shops
Gerald Schorin
Vice President for Communications and Marketing, Sarah Lawrence College

How-to on Alumni Magazine Design
Claude Skelton
Owner, Skelton Design

Tom’s No-fail Persuasive Writing Kit
Tom Ahern
President, Ahern Communications

Our Cameras, Your Plan: Making the Most of Professional Shoots
Camille Vickers and Greg Beechler
Owners, Vickers & Beechler Photography

*Communications, advancement and admission professionals

© 2012 Cheney & Company | 20 Grand Ave. | New Haven, CT 06513 | 203-562-7719